When futurists want to divine what’s next, they turn to science fiction. After all, it’s the science fiction writer who ably peers into the future. Leonardo Da Vinci famously predicted that man would fly. Jules Verne accurately foresaw the submarine. Fast forward to modern sci-fi. In 1968, Philip Dick published “Do Androids Dream of Electric […]
Hotels are tweaking the type of food they prepare and where they serve it to cater to today’s time-pressed traveler. Marriott International Corporate Chef Brad Nelson describes the Control Freak trend to a T: “People don’t want to ask to be seated and be given menus. They want to sit down, maybe meet for an […]
If you follow the Time Compression Ubertrend, you know that Starbucks is the poster child of this game-changing market wave. Always the innovator, the company has introduced a $450 stainless steel gift card. The Starbucks Metal Card comes preloaded with $400 value and a gold-level Starbucks card membership. The extra $50 cost covers manufacturing cost. […]
Roger Clemens and Lance Armstrong are in the news for alleged use of steroids. Fact is human evolution is accelerating, placing athletes squarely in a centrifugal force of progress, performance and peer pressure.
The U.S. yoga market has tripled in size since 1994, with nearly 16 million Americans practicing this 5,000-year-old art. The trend spurs retailers like lululemon with annual sales of about $1 billion.
The YouTube video was shown by all the media. There she was walking through a shopping mall while busily texting, when suddenly she fell into a fountain. Not satisfied to remain incognito, Cathy Cruz Marrero decided to reveal herself to the media and is considering suing the mall. Marrero joins a growing number of people […]
The food truck industry received a shot in the arm when Kogi Korean BBQ-To-Go’s trucks began plying the streets of L.A. in 2008 with a Twitter success formula. In 2011 Americans will spend $630 million on mobile-vendor food.
Propelled by an insatiable appetite to “pump up” – to have enough energy to make it through a typical overwhelming, multitasking-filled day, coffee sales are booming. The market is lead by $13-billion trendsetter Starbucks.
Life is accelerating. This Ubertrend has lead to “too busy disorder,” which drives markets like coffee, energy drinks, e-commerce, fast fashion, FedEx and others. All are propelled by a public seeking to pack more time and energy in their busy days.